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Established in May 2005, Xinhua Winshare Publishing & Media Co., Ltd (formerly “Sichuan Xinhua Winshare Chainstore Co., Ltd”, hereinafter referred to as “Winshare”) is the first joint-stock company in the PRC publishing industry that was designed to meet the standards of a public listed company upon incorporation. The establishment of Winshare was initiated by the main sponsor, Sichuan Xinhua Publishing Group Co. Ltd, a pilot unit for China’s cultural system reform, together with other organizers by combining capital fro m different regions and industries. In May 2007, Winshare was listed on the main board of the Hong Kong Stock Exchange (H-share), being the first mainland publishing company listed in Hong Kong. In August 2010, Winshare completed the reorganization of publishing resources in Sichuan, and became the first state-owned publishing enterprise to have integrated major resources through market-oriented means in China. In 2011, its total assets amounted to 7.76 billion yuan, which is a 210% increase fro m that of 2006; its net assets reached 4.89 billion yuan, which increased by 249% compared with 2006. In 2011, it achieved its operating revenue and net profit of 4.89 billion yuan and 5.1 billion yuan respectively. Winshare now ranks the top in the country in terms of comprehensive strength in the forefront of the industry.. The company has been rated as “National Outstanding Enterprise for Cultural System Reform”, “Advanced Publishing Company Award for the first and second China’s Government Award”, and “National Advanced Collective of China’s Press and Publishing System”. In February 2009 and June 2010, Comrade Li Changchun visited Xinhua Winshare, and his comment on the company was “Xinhua Winshare is a beacon for the cultural system reform in western regions.” In April2011, Comrade Liu Yunshan visited Xinhua Xinhua, praising the company as “the vanguard for China’s cultural system reform”.

Winshare attributes its success to the innovative development, and with the advantages ofbeing a listed company, having an efficient system, intellect human capital as well as an extensive network, Winshare strives to consolidate its main business even further. Along the development path of the publishing and media cultural industry, the company conducts development of integrated publishing industrial chains, industrial upgrading and expansion in related cultural industries. Through implementing the idea of “specializing in the major business and going beyond its main business” and seeking a layout in publishing, media and cultural industry, the company aims to becoming a first-class cultural media group in China.

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1 floor Xinhua Winshare Publishing & Media Co., Ltd [*.*.*.*] published in 2014/05/06/ 05:00:00
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Established in May 2005, Xinhua Winshare Publishing & Media Co., Ltd (formerly “Sichuan Xinhua Winshare Chainstore Co.

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